College Marketing Representative - LA

College Marketing Representative - LA As a paid part-time employee of The Orchard, you'll be an advocate for artists that The Orchard distributes. Start Date: June/July 2025 What'll You Do Organically create awareness of The Orchard's artists by liaising with and building relationships with influencers in your markets such as: your college radio station, DJs, student organizations, college newspaper and local sites to exploit all opportunities for exposure such as reviews, radio plays, and interviews Maintain a local social media presence that promotes the artists you'll be working with, utilizing a mix of digital assets that are supplied to you and creating your own content to support The Orchard's artists Implement in-person marketing initiatives at record stores, lifestyle shops, and on campus Research appropriate apps, forums, and networks for the key 18-24yr old demographic for each artist Research & attend local and campus events that will best facilitate the promotion of our artists Attend our artists' shows to hand out promotional tools and get feedback from fans Submit a detailed report on your marketing successes and initiatives for each campaign you run Who You Are You are an Undergraduate Student currently enrolled in a 4 year university in Los Angeles with a minimum of 2 years left prior to graduation You are able to manage your own hours and be accountable for the work assigned to you You have a passion for music, an understanding of how your peers discover and consume music, and a deep interest in music business & marketing You have an understanding of social media marketing, you stay current on trends, and you have an active presence creating content on TikTok, Instagram, Twitter, Facebook You have availability of 20 hours per week You're well-written, well-spoken, a team player, and an excellent communicator You have transportation methods and live within 30 minutes of Los Angeles You have a flexible schedule for team conference calls and tour coverage

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