Director of Market Development

Job Description

Musicians On Call (MOC) is a nonprofit organization that brings live and recorded music to the bedsides of patients, family members, and caregivers in healthcare environments. The Director of Market Development will lead the organization’s fundraising efforts that support local growth, providing vision and strategy to grow the organization’s donor base and exceed its revenue goals. This role requires a nonprofit professional with a proven track record in building relationships, making gift requests, and organizing community buy-in. They will execute the strategy of the Chief Development Officer and report to the SVP of Marketing and Development. This is a full-time position preferably based in New York, NY, Los Angeles, CA, or Nashville, TN. Candidates in other major markets will be considered. The salary range for this position is $75,000 – $100,000 and will vary based on experience and location.

Responsibilities

Market Expansion Strategy & Revenue Generation

Develop and execute a cohesive fundraising strategy for local market growth in select geographic areas aligned with MOC’s mission, goals, and strategic plan.
Identify, cultivate, and secure individual gifts, sponsorships and corporate partnerships that support local market growth from MOC’s existing pipeline, in addition to creating a pipeline of new donors and partners.
Identify and create third-party fundraising opportunities in markets, including joint programs and cocktail parties.
Travel as needed to build, cultivate, and steward relationships with donors and partners.

Community Mobilization & Impact

Build and execute a scalable framework for local advisory councils to deepen community connections and involvement.
Tailor proposals to champions, individual donor, corporate partner, and hospital partner needs while preserving the integrity of MOC’s programs and culture.
Alongside the Development Coordinator, research potential donors, partners, and community initiatives in local markets.

Cross-Departmental Collaboration

Partner closely with the CDO, Director of Individual Giving and Director of Corporate Philanthropy to align strategies, support individual and corporate donors, and leverage hospital partner relationships across expansion markets.
Partner with Program, Marketing, and Operations teams to ensure successful execution of fundraising deliverables and shared initiatives.
Partner with the Program and Marketing team on volunteer recruitment and champion cultivation opportunities

Performance Tracking & Revenue Management

Establish revenue benchmarks, track progress against key metrics, and report updates to the Board of Directors quarterly.
Forecast revenue projections on a monthly basis and maintain a pipeline of prospects.

Leadership & External Representation

Represent MOC at industry events, conferences, and networking opportunities to increase visibility and thought leadership.
Maintain open communication with executive leadership and the Chief Development Officer on all high-level decisions.
Model MOC’s core values—community, excellence, compassion, innovation, and inclusivity—to set the tone for a positive work environment.

Minimum Qualifications

Education: Bachelor’s degree or equivalent professional experience.
Experience: 8–10+ years of sales, field mobilization, strategic partnerships, business development, or major gifts management.
Track Record: Proven success in cultivating, soliciting, and closing individual major gifts, sponsorships, or corporate partnerships.
CRM / Tech Skills: Proficiency with fundraising databases (Salesforce experience strongly preferred) standard office productivity suites (Google Workspace, ClickUp) and the use of AI (Gemini, Claude).
Travel & Location: Ability to travel as needed for donor meetings and events; preferably based in or willing to relocate to New York, NY, Los Angeles, CA, or Nashville, TN.

The above job description is not intended to be an all-inclusive list of duties and standards of the position. Incumbents will follow any other instructions and perform any other related duties as assigned by their supervisor.

We are an equal-opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

TO APPLY, PLEASE COMPLETE THIS FORM: https://form.jotform.com/262915077023152

We will only be reviewing applications and resumes submitted through the form.

Please do not email your resume and cover letter to us.

Pay: $75,000.00 - $100,000.00 per year

Benefits:

401(k)
401(k) matching
Cell phone reimbursement
Dental insurance
Disability insurance
Employee discount
Flexible schedule
Flexible spending account
Health insurance
Health savings account
Life insurance
Paid parental leave
Paid time off
Prescription drug insurance
Professional development assistance
Sabbatical
Vision insurance

Work Location: Hybrid remote in Nashville, TN 37211