Manager, Viral & Creator Marketing (Temporary)

We are UMG, the Universal Music Group. In everything we do, we are committed to artistry, innovation and entrepreneurship. Capitol Christian Music Group (CCMG) is seeking a strategic and collaborative Manager, Creator & Influencer Marketing to lead creator partnership initiatives for CCMG artists and releases. Work alongside Viral & Influencer Marketing team and Digital Marketing leads to implement day to day creator and content marketing strategy for Capitol CMGDevelop and foster a network of creator, management, and agency relationships to support ongoing artist development and release campaigns for Capitol CMG.Develop creator briefs, content concepts, and creative frameworks that align artist goals with authentic creator storytelling.Track, analyze, and report on creator and influencer campaign performance, delivering post-campaign recaps that highlight key metrics, content learnings, audience engagement, and actionable recommendations for future campaigns.Develop platform-specific creator strategies across TikTok, Instagram Reels, YouTube Shorts, and emerging social platforms.Analyze creator campaign performance using platform analytics and third-party reporting tools to optimize future strategy and ROI.Communicate campaign results, insights, and optimization opportunities to internal stakeholders, artist teams, management, label partners, and external creator partners through clear and compelling reporting.Utilize social listening, trend monitoring, and AI-powered research tools to identify emerging creators, content opportunities, and audience insights.Maintain strong relationships with artist management and artists to be viewed as a resource for best practices and implementing digital marketing strategies. Strong project management and cross-functional collaboration skills.Have a minimum 2+ years of experience in creator marketing, influencer marketing, social media marketing, talent relations, or digital marketing.