In this role, you will be spearheading Marketing initiatives for Capitol Records roster of artists. You will be responsible for building out an artist's overall marketing plan – including but not limited to promotions, social content, influencer campaigns, digital advertising, CRM, social/digital partner activations, content seeding outlets, artists websites, which optimize for audience acquisition and engagement, music & video consumption, and D2C purchases. We are currently seeking an experienced Marketing Executive who will handle product and marketing campaign strategy for multiple artists and projects across the CMG roster. They should have a strong understanding of artist development; streaming, digital and traditional retail/revenue business; live touring, events and festivals; creative and content strategy; long-term budget and P+L management; artist relations and the ability to collaborate with artists and music executives daily in and out of the office. How you'll CREATE: • Develop and execute marketing strategy for artists' music and music-related products across the CMG roster.
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